Digitalnosti.bg is a platform that supports entrepreneurs in Bulgaria by providing information and „know-how“ on topics related to digital marketing. The concept of the platform is to help people make decisions and give practical advice for the implementation of business. Any person who gains access to the platform agrees to the terms of its use.
The platform is a project of the „DIGITALOSTI“ foundation.
Adobe Illustrator, Adobe Photoshop, WordPress
Main brand identity and website designer
Brand identity conceptualization, logo design, mockup design, web design
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The main challenge with the concept of Digitalnosti was the midground the brand had to exist in.
On one hand, as a media whose sole mission was to educate and give information about the contemporary world of internet technologies and trends, it had to be modern, stylish and to represent the whole digital environment.
On the other hand, the brand, being positioned on the Bulgarian domain had to give the feeling of something local and familiar to people in the country. That’s why I ended up combining a custom font, resembling slavic culture and alphabet with a recognizable symbol that has the vibe of something connecter to the digital world of the Internet.
© 2022 Borislav Ignatov All rights reserved.
All content on this page is copyrighted by myself. Content is not to be downloaded or used in other projects under any circumstances. Failure to comply with these terms will result in legal action being taken.